Land Rover of Knoxville

Land Rover is a sport utility dealership with design focusing on current retailing concepts for the showroom, while utilizing many natural materials from the great outdoors. Land Rover’s showroom conveys their known outdoor rugged qualities through the use of heavy timber roof trusses, v-groove wood paneled ceilings and an exterior finish of rough sawn cedar lap siding, mimicking the feeling of a mountain lodge, with plenty of windows to bring the outdoors inside. This effect is complemented by a landscape design, highlighted by a demanding vehicle capability course used to demonstrate the ability of their vehicles in extreme off-road conditions.